![]() Yes I want the ebook #2 Use a Direct Payment Gateway Get this 70 page detailed checklist containing screenshots, step-by-step instructions and links to articles Do you want to set up Google Analytics 4 (GA4) fast and correctly? It would be a one time cost for you to develop your own shopping cart but will be cheaper for your business in the long run. #2 You no longer need to depend on any third-party shopping carts and/or payment gateway or wait for updates/fixes for the foreseeable future. #1 Your customers will never leave your website to make payment and there will be little to no self-referral issues. There are many advantages of using custom made shopping cart but the ones which are worth highlighting are: You should seriously consider using a custom shopping cart and custom payment gateway that is developed especially to meet your business needs. The best way to minimize self-referral issues while using a payment gateway is, not to use any third-party payment gateway to accept online payments. ![]() #1 Use a Custom Shopping Cart and Custom Payment Gateway The following are the methods through which you can minimize self-referral issues while using payment gateways. I used the word ‘minimize’ because often it is not possible to completely eliminate such tracking issues. ![]()
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